Tuesday, May 22, 2012
Black Hat SEO: The Harms That It Brings
By Anne Rowan
Search engine optimisation is a precise art. All result-oriented SEO campaigns are essentially congruent and interrelated to be part and parcel of a business marketing equation that effectively works.
When put under careful scrutiny, website pages that are ranking high possess the same essential elements: valuable content, crawler-friendly page structure, optimisable website designs and professional layouts.
But is there also a method to detect the qualities of notorious websites of any online business? Of course! In fact, Google has successfully specified every technique that can put your website in grave danger.
Here are black hat SEO schemes that might get you in a dliemma:
Keyword stuffing is without doubt a blunder. The keyword density is in fact already a thing of the past, a fable that focuses on exaggerated dilution of keywords. The pitfall of this black hat method is that provokes you to settle for a copy that sounds awkward, robotic and ultimately, irrelevant to the users.
Google can detect the suspicious looks of unnatural linking strategies. Manipulating your linking acquisition can do more damage. Preference for purchased links, reciprocal links and excessive linking tactics will bring you nothing, and will totally jeopardise your everything. If you don't want Google to run after you, stop going after these crawlers with your awful linking schemes.
Stop hiding your content. If you're showing content to crawlers but are consciously hiding it from your users, you are already violating Google's webmaster guidelines. This tactic known as cloaking is unfortunately a favorite trick among those who believe in the potentials of black hat SEO.
Say no to duplicate web content. Ornament your site with meaningful, legitimate and well-written material that has value for your site visitors. Good content, as they say, bears the potential of spicing up your rankings in organic search results.
When put under careful scrutiny, website pages that are ranking high possess the same essential elements: valuable content, crawler-friendly page structure, optimisable website designs and professional layouts.
But is there also a method to detect the qualities of notorious websites of any online business? Of course! In fact, Google has successfully specified every technique that can put your website in grave danger.
Here are black hat SEO schemes that might get you in a dliemma:
Keyword stuffing is without doubt a blunder. The keyword density is in fact already a thing of the past, a fable that focuses on exaggerated dilution of keywords. The pitfall of this black hat method is that provokes you to settle for a copy that sounds awkward, robotic and ultimately, irrelevant to the users.
Google can detect the suspicious looks of unnatural linking strategies. Manipulating your linking acquisition can do more damage. Preference for purchased links, reciprocal links and excessive linking tactics will bring you nothing, and will totally jeopardise your everything. If you don't want Google to run after you, stop going after these crawlers with your awful linking schemes.
Stop hiding your content. If you're showing content to crawlers but are consciously hiding it from your users, you are already violating Google's webmaster guidelines. This tactic known as cloaking is unfortunately a favorite trick among those who believe in the potentials of black hat SEO.
Say no to duplicate web content. Ornament your site with meaningful, legitimate and well-written material that has value for your site visitors. Good content, as they say, bears the potential of spicing up your rankings in organic search results.
Posted by AppleFanatic at 1:04 AM
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